TronBet, one of the world’s leading blockchain-based platforms, has done a great job in its effort to bring blockchain technologies inherent anonymity, security, and transparency to the online gambling space. The company’s goal has always been to democratize an industry where the users have often raised concerns pertaining to arbitrary behavior from service providers.
The team behind the disruptive company has recently published details of its newly rebranded business model. This planned migration from platform’s native cryptocurrency ANTE to its new cryptocurrency WIN. The plans have already begun to materialize with 5 percent of the newly minted WIN token set to be released on August 8 on Binance. This move is part of the projects Initial Exchange Offering (IEO) which, in the world of blockchain startups, is the equivalent of Initial Public Offerings (IPOs).
WIN, the new cryptocurrency, has been designed to allocate winnings from TronBet’s house-edge along with profits from its advertising revenues to token holder. This is one of the world’s very first distributed earnings model that leverages blockchain technology. As expected, from now henceforth, the platform will be rebranded as WINk and the platform’s broad range of crypto gambling products and services will enjoy formal trading licenses from the government of Curacao and Costa Rica.
New Strategy
TronBet arguably only comes second to Bitcoin when it comes to being one of the world most successful blockchain-powered products. However, the TronBet is setting some very ambitious goals with the major rebrand that is currently on the way. Their plan is to take the platform to a wider user-base as it leverages strategic partnerships with both Binance and BitTorrent. The latter was just recently acquired by Tron for a whopping $126 million.
Now, as far as its strategies are concerned, the project has plans to expand its development so that it can accommodate payment for its services through the more traditional banking methods like credit cards and eWallets. In essence, TronBet’s transition from ANTE to WIN is set to change a number of aspects in the company’s business model over the long-term. In addition to that, the transition is also set to allow for a greater chance for the token’s price to rise fundamentally over time instead of relying on the same speculative movements that define price in the broader crypto environment.
It goes without saying that blockchain technology seems to be one of the leading ways of bringing much-needed improvements to the online gambling industry. In fact, some analysts believe that crypto and blockchain are going to completely redefine the space. TronBet clearly knows about this and it is working quite hard to ensure that it is a part of this revolution.
